Winning Within & Associates

00 The Firm

Human Potential,
Fully Realized.

Winning Within & Associates partners with organizations, leaders, teams, and communities to strengthen the people behind the mission and help them thrive.

People and Organizations Served
440+
Group and Team Experiences
184+
Average Participant Rating
4.9 out of 5
Founded
2011

Trusted by Organizations, Universities and Community Leaders

  • American Heart Association
  • Arkansas City High School
  • Ardyss
  • Baker University
  • Calvary Community Outreach Network
  • Missouri Charter Public School Association
  • City of Lansing, Kansas
  • Huston-Tillotson University
  • Boys & Girls Clubs of Greater Kansas City
  • Académie Lafayette
  • Gallup
  • F.L. Schlagle High School
  • Christian Women in Business Network
  • Girl Scouts of Northeast Kansas and Northwest Missouri
  • Harris-Stowe State University
  • Alpha Phi Alpha Fraternity, Inc.
  • City of Kansas City, Missouri
  • Nonprofit Connect
  • Highland Community College
  • Look East
  • J.C. Harmon High School
  • Seed of Faith Church
  • United Way of Greater Kansas City
  • Metropolitan Community College
  • Lorman Education Services
  • Kansas City Public Schools
  • KCSA
  • Kansas City Parks & Recreation
  • YMCA
  • Missouri Valley College
  • Faith Bible College School of the Prophets
  • Lee A. Tolbert Community Academy
  • Start at Zero
  • Mary Kay
  • Kansas City Kansas Public Schools
  • APCA
  • Macedonia Baptist Church
  • Center for Food Integrity
  • KC Soul
  • Mid-America Regional Council
  • Benedictine College
  • Monster
  • Hickman Mills School District
  • KC Pet Project
  • Park University
  • Abundant Faith
  • SkillPath
  • Ruskin High School
  • Harvesters Community Food Network
  • Willie Arthur Smith's Marching Cobras
  • Swope Health
  • Southwest Tech
  • The Nia Project
  • Raytown Quality Schools
  • Divas in Christ Network
  • American Honda Motor Incorporated
  • University of Missouri-Kansas City
  • The Kansas City Black Community Fund
  • Union College
  • Miss America
  • Truman Medical Centers
  • University of Saint Mary
  • Noel Jones Ministries
  • Dairy Farmers of America
  • Emmanuel Family Child Development Center
  • Fort Osage High School

01 Our Belief

The Belief Underneath the Work

Winning Within & Associates was founded in Kansas City in 2011 by Dr. A'Yanna Webster after encountering the same truth in boardrooms, classrooms, and community rooms: every organization is a group of people first.

Sustainable change begins within people, is strengthened through relationships and leadership, and is sustained through organizational systems and culture. This belief shapes how we work. We take time to understand what is happening, consider the people and context involved, and design solutions around what each client is working to strengthen or change.

Dr. Webster leads the work as Founder and CEO. As a strategist, advisor, and facilitator, she works across organizational effectiveness, leadership and workforce development, and meaningful conversations. The work she designs runs from executive teams and boards to first-year college students and communities. Meet Our Founder

The Room · Where the Work Begins

A Firm Built on One Belief

Strengthening the People Behind the Mission

Every organization is a group of people first.

Winning Within partners with the leaders responsible for those people, and stays long enough for the change to hold.

03 Our Work in Practice

Four Ways We Help People and Organizations Move Forward

Explore advisory, leadership development, workforce learning, and strategic facilitation solutions designed around the people, priorities, and outcomes each client is working to advance.

The 3C Advisory Experience

Advisory work that helps leaders navigate change, strengthen communication, and shape organizational cultures where people and organizations can thrive.

CliftonStrengths Coaching & Consulting

Strengths-based development for leaders, teams, and college students that strengthens how they lead, communicate, collaborate, and apply what they naturally do best.

Workforce Learning & Development

Customized professional development for staff, supervisors, managers, and teams. Learning may include single customized sessions, multi-session pathways, and applied group coaching designed around the skills people need to grow, contribute, and thrive at work. Signature offerings include The Mission Possible Experience.

Strategic Facilitation & Stakeholder Engagement

Purposeful facilitation, listening sessions, focus groups, stakeholder engagement, and organizational convenings that help organizations gather perspectives, build understanding, strengthen alignment, and move shared work forward.

04 Who We Serve

What Leaders Say About the Work

Winning Within helped us connect our organizational mission and values with the everyday experiences and behaviors of our staff. Through thoughtful facilitation, employee input, and consultation with me as Executive Director, they created opportunities for honest dialogue about our culture and how we wanted to work together.

The process strengthened understanding of our mission, encouraged greater trust and connection across the team, and brought forward staff recommendations that informed our organizational values.

Deborah Mann Executive Director Emmanuel Family & Child Development Center

A'Yanna and Winning Within helped me recognize and better understand my natural talents, particularly in strategic thinking. The insights and practical application of those strengths helped set me on a path that ultimately led to launching my own consulting business specializing in strategic planning. Forever grateful!

Sidney Smith Founder & Managing Principal The Nonprofit Guild

Winning Within helped our staff move beyond identifying individual strengths to applying them in how we communicate, collaborate, and work together. The customized team development experience gave us a shared language and practical tools to strengthen our school culture and bring greater understanding of students' individual needs into our classrooms.

Marcus Oatis Executive Director Providence School of the Arts

Enter Through What You Carry

Leaders arrive carrying different things. A director carrying a team that has stopped talking. A nonprofit carrying a workforce it cannot afford to lose. Start where you actually are.

05 Begin

The Next Step Is a Conversation

Tell us what you're working to strengthen, whether it's your organization, your leadership, your team, or a conversation that needs to happen. We'll start by understanding your goals and explore how Winning Within can help.

Winning Within & Associates, LLC 107 W 63rd St
Kansas City, MO 64113
1-816-343-8053
contact@winningwithin.com
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